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January 2010 Blog Posts (14)

A Busy Couple of Weeks for this Healthcare Marketer

What a busy couple of weeks. Last Friday (January 22, 2010), speaker submissions were due for the 2010 SHSMD annual conference, to be held in Chicago, September 13-15. I sent in a couple of proposals and wrote an additional proposal for one of our clients. If you make an effort to speak at the healthcare… Continue

Added by Dan Dunlop on January 30, 2010 at 3:00pm — No Comments

Looking for your feedback and suggestions

I am looking for constuctive input on a new blog (called Mind the Gap) which explores evidence-based strategies for improving the quality of physician-patient communications across all media.



I am particulary interested in what role if any hospitals with employed physicians see themselves having in helping their physicians improve their patient communication skills and capabilities.



You can find Mind the Gap at the following URL:… Continue

Added by Steve Wilkins on January 27, 2010 at 12:00pm — No Comments

How Will Tablet PCs impact Healthcare?

You've no doubt heard the news that Apple is set to release a new tablet PC this week. That got the folks at Medical Software Advice thinking about whether or not this new device will be the first tablet PC to break through in the healthcare industry.



They've created a short survey (8 multiple… Continue

Added by Dan Dunlop on January 27, 2010 at 10:30am — No Comments

The Latest Report on American Health

This morning in the New York Times, brought to my attention by Ann Nickels, is an article outlining the report released last month by the National Center for Health Statistics that gives a portrait of American health in the first half of 2009. According to the report, there is good news and bad news.



Here's an excerpt from the story (Source: New York Times, January 26, 2010):



"Americans report that they have been exercising more. Nevertheless, more than a… Continue

Added by Dan Dunlop on January 26, 2010 at 8:48am — No Comments

Could use some help

I launched www.bizcentsfordocs.com this week. I am humbled by the rave reviews I have received about the look and potential and its importance. If you would like to see more of the site (password needed), please call me at 954-830-8360.



I am seeking accomplished and well-respected leaders in marketing, management, and finance for podcast interviews and articles. Doctors need your education and knowledge to make better business decisions.…

Continue

Added by Dr. Allan Gross on January 22, 2010 at 12:00pm — 1 Comment

New Study: Journalists Turn to Social Media

Are reporters using social media as a resource when writing stories? I've always maintained that most reporters would prefer to do online research as opposed to speaking with a live person for background research. It's just easier; so why not take the path of least resistance? With all the buzz around… Continue

Added by Dan Dunlop on January 21, 2010 at 11:30am — No Comments

Virus threat

A virus can be a serious threat to the world but just like dengue, vigilance can be the answer for its extinction. People

should know what to do before, during and after dengue breakouts. We shouldn’t panic and let fear ruin our mindsets to think clearly and realize what we need to do to survive and surpass a disease. Also, our hospitals need to be prepared for anything. They need to be fully equipped on any disease that might resurface anytime, anywhere. Hospitals should have their own… Continue

Added by ava villegas on January 20, 2010 at 11:22pm — No Comments

The Pixie, The Fexy and The EMPixx Awards?

I thought I'd seen it all when I received a mailer a couple of years ago promoting the Blingy Awards. In general, awards competitions have gotten out of hand. Then today one of my co-workers handed me a promotional piece produced by the American Pixel Academy. The headline on the piece read: "Add new life to… Continue

Added by Dan Dunlop on January 19, 2010 at 5:00pm — No Comments

Using Social Media for Hive Marketing

Okay, this post falls under the category of shameless self-promotion packaged within useful content. In the past I’ve written about Hive Marketing; it’s the practice of taking a small group of brand advocates and activating them on behalf of the organization. You bring them together in a group, allow them to share information with others who share their love for the brand, and give them the tools to go forth and serve as brand ambassadors. Ideally, these energized supported leave the hive and… Continue

Added by Dan Dunlop on January 17, 2010 at 1:30pm — No Comments

Despite Financial Woes, HCMC Goes Green

A January 12, 2010 article in the Minneapolis-St. Paul Star Tribune details the efforts of Hennepin County Medical Center to go green; this, despite a $25 million budget deficit. HCMC is a 465 bed academic medical center and Level I trauma center located in downtown Minneapolis. It is really remarkable what this medical center has accomplished. Thanks to a waste reduction grant from Hennepin County, the hospital has established an active… Continue

Added by Dan Dunlop on January 14, 2010 at 4:30am — No Comments

San Diego CPR and San Diego PALS: Knowing these skills can save a child’s life

Will you be ready if the day ever comes when you encounter a child who is not breathing? Many accidents and illnesses are the cause of death for many of our young. What can you do to increase the chances of potentially saving a child’s life? There is a way that we can be prepared for that emergency if it should ever occur. Below are some useful tips in which both the public and medical community can do in effort to increase the probability of saving a child’s life.



The American Heart… Continue

Added by Hearts & Hoses on January 13, 2010 at 11:31pm — No Comments

Green Initiatives on the Rise in Healthcare

Yesterday I came across an article in Managed Healthcare Executive Magazine titled "Green initiatives growing among healthcare facilities." Lately I've been writing a lot about the green movement in healthcare, or as I prefer to call it, the healthy hospital movement. It's wonderful to see hospitals working to develop healing environments that… Continue

Added by Dan Dunlop on January 13, 2010 at 9:30am — 3 Comments

An Ascending Healthcare Brand in Camden, NJ

I'm fortunate in my line of work to have the opportunity to visit medical centers across the country. For the last two days I've been in the Delaware Valley doing consumer research in the Philadelphia and South Jersey market. Yesterday my team and I did one-on-one consumer intercepts asking area residents… Continue

Added by Dan Dunlop on January 7, 2010 at 4:00pm — No Comments

Why you should take Chula Vista CPR

Cardiopulmonary resuscitation or CPR for short is a commonly used method for saving lives. It is employed by professional medical experts and laypersons alike and as a result, it has extended the lifespan of countless individuals. However, some persons may ask themselves why taking a CPR course is necessary. Below are some of the common statements given as an excuse to not take a course in CPR.



“Why would I want to learn to CPR? That’s what 911 is… Continue

Added by Hearts & Hoses on January 4, 2010 at 12:29am — 1 Comment

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