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October 2009 Blog Posts (20)

Are Hospitals Missing the Web Bandwagon?

In the Sunday, October 18th issue of Suburban Journals there was an article about hospitals' reluctance to engage the social web - specifically Twitter. Here's a link to the story: If you're not already burned out… Continue

Added by Dan Dunlop on October 31, 2009 at 3:30am — No Comments

Fundraising and Social Media - Article

On October 29, 2009, posted an article by Jessica Levco titled: "Boy’s cancer battle inspires fundraising via social media." It is the story about how one boy's battle with cancer ended up inspiring the development of an entirely new development program to raise money for cancer treatments for children. They are finding that their Facebook page has been an essential element in the success of the program.

I've had a number of fundraising professionals from hospitals, medical… Continue

Added by Dan Dunlop on October 30, 2009 at 3:30am — No Comments

Article: Planet Cancer, Where Cancer is the Norm

In Sunday's New York Times, passed on to me by my co-worker Bob Kochuk (he's highly literate), there's an interesting article titled: "A World Where Cancer Is the Norm." This great article, written by Gina Kolata, is an extensive and intimate profile of M.D. Anderson Cancer Center, the largest of its kind in the world - seeing 90,000 patients each year. It is a massive article with tons of detail. I highly recommend that you check it out online by going to… Continue

Added by Dan Dunlop on October 29, 2009 at 3:30am — No Comments

Survey: The Stimulus Bill's Impact on EMR Adoption Rates

Houston Neal let me know that Software Advice is hosting a survey (today only) on their blog about the affect the Stimulus Bill has had on EMR adoption rates. They would love for you to participate by answering one question at:…


Added by Dan Dunlop on October 28, 2009 at 1:33pm — No Comments

Social Media to Reach Boomers: Think Again

In my Engage:Boomers eblast today from MediaPost the focus was on social media and Boomers (as expected). And the interesting thing is that the post by Matt Thornhill challenges conventional wisdom that social media is now the way to reach boomers. According to the author, "We don't share in the… Continue

Added by Dan Dunlop on October 28, 2009 at 3:30am — 6 Comments

Modern Healthcare's Best Places to Work in Healthcare 2009

Modern Healthcare just released their 2009 ranked list for the Best Places to Work in Healthcare. If you'd like to view the results online, go to

Topping this year's list were:

1. Intelligent InSites (Fargo, North Dakota)

2. Doctors Hospital of Sarasota… Continue

Added by Dan Dunlop on October 27, 2009 at 3:30am — No Comments

Hearts & Hoses announces its attention to increase ACLS, PALS, and CPR awareness among the public and healthcare professionals.

Hearts & Hoses, San Diego’s most established medical training company is announcing its intentions to educate the public about various training and certification courses in CPR. They also cater to Emergency Medical Services Personnel (EMS) by offering Advanced Cardiovascular Life Support (ACLS), and Pediatric Advanced Life… Continue

Added by Hearts & Hoses on October 26, 2009 at 5:43pm — No Comments

Healthcare & Social Media: LinkedIn Group Discussion Transcript

I belong to a number of LinkedIn Groups for healthcare marketers. Currently, there is an interesting discussion taking place on the Healthcare Communication & Marketing Group. Here's a link to check out the conversation - If you're a healthcare marketer and haven't discovered LinkedIn Groups, maybe this will be the catalyst. The discussion includes a number of professionals from different disciplines who… Continue

Added by Dan Dunlop on October 26, 2009 at 3:30am — No Comments

Our Social Media Webinar was a Blast!

Our free webinar titled "Demystifying Social Media and Making It Relevant to Healthcare" seems to have been a success. This is the second time we've done this particular webinar, and the turnout was outstanding. I've already had more than 120 people download the PowerPoint and I have edited the video and… Continue

Added by Dan Dunlop on October 21, 2009 at 2:30pm — No Comments

HealthAngle: Where Patients Find Writing About Healthcare Therapeutic

Late last week I met Ken Wilan, the founder and president of HealthAngle ( Ken is a serial entrepreneur with a special appreciation for how writing about health experiences can not only be therapeutic, but also provide… Continue

Added by Dan Dunlop on October 20, 2009 at 4:00am — No Comments

Washington Post Article: Patients Learn from Patients on Health Sites

In today's Washington Post, there's an interesting article titled "Web health sites harness power of social networks." Check it out online at The article is written by V. Dion Haynes. Here's small excerpt from the article:

"Online health sites have been booming in the past five years, experts say, driven by the popularity of social networking and patients' desire to become more empowered in… Continue

Added by Dan Dunlop on October 19, 2009 at 10:30am — No Comments

Yes, I Attended Women's Night Out 2009!

Yes, I attended "Women's Night Out 2009," and I loved it! It was completely unplanned. Each year Lexington Medical Center (LMC) in West Columbia, SC holds its "Women's Night Out" event to raise money for its cancer program and to highlight October as National Breast Cancer Awareness Month. They bring in… Continue

Added by Dan Dunlop on October 14, 2009 at 4:40pm — No Comments

Awards Update - More Deadlines Approaching

I received an email today reminding me that the deadline for the MarCom Awards is October 19, 2009. For more info go to

The deadline for entering the 7th Annual Service Industry Advertising Awards is also rapidly approaching: November 18, 2009. For more info, go to

The 14th Annual Webby… Continue

Added by Dan Dunlop on October 13, 2009 at 1:32pm — No Comments

Vermont's Legend Grows; Tops Commonwealth Fund Healthcare List

In my DailyDose email blast from Modern Healthcare Magazine, I noted that Vermont ranked number 1 among all states on the Commonwealth Fund Healthcare List (2009 scorecard). Vermont ranked 2nd in 2007 when Hawaii took 1st place. Rounding out the top rankings in 2009 were Hawaii and Iowa,… Continue

Added by Dan Dunlop on October 12, 2009 at 3:30am — No Comments

Award and Conference Deadlines for Healthcare Marketers

This is a busy time of year with lots of industry events for healthcare marketers. Here are some approaching deadlines that healthcare marketers should be aware of:

2009 Summit Emerging Media Award, Deadline Monday, October 12, 2009 -

HealthLeaders Media Marketing Experience '09, October 14, 2009
-… Continue

Added by Dan Dunlop on October 10, 2009 at 2:00pm — No Comments

Social Media Phobia? This Webinar Offers a Cure

If you follow my healthcare marketing blogs, you know that I am passionate about social media and the social web. Well, I've decided to lead free webinars for healthcare marketing professionals, giving my perspectives on social media. My goal is to do no-nonsense, user-friendly, highly practical presentations on social media.

On August 27th I did a webinar titled "Demystifying Social Media and Making It Relevant to Healthcare." The session was well attended, despite a baffling hiccup… Continue

Added by Dan Dunlop on October 9, 2009 at 4:00am — No Comments

Social Media Policies from Over 80 Organizations

Does your organizations have social media policies in place? Most don't. So you're not alone.

Yesterday afternoon I was following some healthcare social media chatter on Twitter from the Mayo Clinic/Ragan Summit (MayoRagan '09) when I came across a Tweet referencing Chris Boudreaux's online database of more than 80 organizations' social media policies. Chris compiled this database while working on a book titled "Social Media Governance: Empowerment with Accountability." You can visit… Continue

Added by Dan Dunlop on October 7, 2009 at 4:30am — No Comments

Bringing the Arts into your Hospital

One important element (and trend) involved in creating healing environments is the integration of the arts into facilities and programming. Last night I attended an art show and reception at Duke University Medical Center. The show was part of Duke's Health Arts Network at Duke (H.A.N.D.) and celebrated… Continue

Added by Dan Dunlop on October 6, 2009 at 1:30pm — 2 Comments

Barry Schwartz Presents at SHSMD - October 2, 2009

This morning Dr. Barry Schwartz gave the general session address, kicking off Day 3 of the 2009 Annual Conference of the Society for Healthcare Strategy & Market Development (SHSMD) of the American Hospital Association. Dr. Schwartz's presentation was titled "The Paradox of Choice." And to cut to the… Continue

Added by Dan Dunlop on October 2, 2009 at 1:00pm — No Comments

At SHSMD, CMO Stands for Chief Medical Officer!

Okay, I know that for many outside of healthcare CMO may stand for chief marketing officer, but at the 2009 SHSMD conference today, CMO stood for chief medical officer. Specifically, Dr. David Fairchild, Chief Medical Officer of Tufts Medical Center (Boston). It is not often that we have physicians, not… Continue

Added by Dan Dunlop on October 1, 2009 at 3:00pm — No Comments

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