The Industry's Healthcare Marketing Idea Exchange
Recently I've spent a lot of time visiting primary care practices and listening to physicians and their staff talk about making referrals to specialists. What I heard may not surprise you; but, at a minimum, it is always good to have your assumptions confirmed. So what did these referring physicians have…Continue
Added by Dan Dunlop on November 29, 2012 at 8:30am — No Comments
Earlier this week my friend Melinda Lucas from Healthcare Marketing Today magazine sent me an email about the Go Green Advertising Awards. This competition, recognizing creative work promoting eco-friendly products and services, is open to people in any…Continue
Added by Dan Dunlop on November 14, 2012 at 8:35am — No Comments
Last week I had the pleasure of presenting to a group of future dentists at the UNC School of Dentistry in Chapel Hill, all part of Dr. Ralph Leonard's Practice Management Seminar. I was asked to address the role of social media within the dental practice. For me, it is always fun to speak to different groups and get a feel for their involvement in social…Continue
Added by Dan Dunlop on November 13, 2012 at 8:00am — No Comments
Against all odds, the team at Lexington Medical Center (my client) has repeated as the Pink Glove Dance Video Contest champion! This would be a remarkable accomplishment for any organization, not to mention a mid-sized community hospital in West Columbia, South Carolina. If you'd like to watch Lexington Medical Center's 2012 Pink Glove Dance Video, click…Continue
Added by Dan Dunlop on November 12, 2012 at 7:00am — No Comments
My friends at Geonetric recently created a new infographic depicting the ways in which health consumers engage online. The predominant pathways for engagement are mobile, social and search. Makes sense. Check out the infographic below. Visit the original source for the infographic, Geonetric's GeoVoices Blog by clicking…Continue
Added by Dan Dunlop on November 6, 2012 at 6:00am — No Comments
JetBlue direct flight home: 7:55pm.
Arrive home at RDU: 10pm.
Started the day at 4:30am. Rocky start.
Morning flight delayed due to de-icing procedure.
And now it is 7:29pm - Friday.
Too tired to read.
Sea of humanity in Terminal C.
I was sitting in Boston's Logan…
Added by Dan Dunlop on November 5, 2012 at 7:00am — No Comments