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December 2009 Blog Posts (11)

East Carolina Heart Institute Wins Whole Grains Challenge

I received a Google Alert yesterday that linked to an article about the third annual Whole Grains Challenge put on by the Whole Grains Council. The Challenge recognizes food service operators that serve a minimum of one whole grain option daily, but preferably augment many of their dishes with the creative… Continue

Added by Dan Dunlop on December 30, 2009 at 4:00pm — No Comments

What One MRSA Infection Costs Your Hospital

Today in my Healthy Dose e-newsletter from Modern Healthcare, they referenced a story from Reuters about the cost of a single MRSA surgical site infection. The article highlights a number of findings from a Duke University Medical Center study published in the Public Library of Science journal. Evidently Duke looked specifically at… Continue

Added by Dan Dunlop on December 16, 2009 at 6:00pm — 1 Comment

Lexington Medical Center's Holiday Commercial

Each year my friends at Lexington Medical Center in West Columbia, SC produce a holiday TV commercial. They handle their advertising in-house, so it's their production, not the work of an advertising agency. This year they decided to take on cancer care with their holiday spot.

This new commercial features the story of a cancer patient who happens to be struggling while in the hospital during the holiday season. They worked to make this an honest and ultimately uplifting portrayal of… Continue

Added by Dan Dunlop on December 14, 2009 at 10:00am — No Comments

Hearts & Hoses – Temecula PALS, Palm Springs ACLS and Palm Springs CPR

Founded by a local Firefighter/Paramedic and Registered Nurse, Hearts & Hoses delivers comprehensive, up-to-date education in life-saving techniques from experienced medical professionals who currently use them in emergency situations. Following AHA guidelines, they provide courses in Advanced Cardiovascular Life Support, Pediatric Advanced Life Support, and Basic Life… Continue

Added by Hearts & Hoses on December 11, 2009 at 3:04pm — No Comments

increased demand

With advances in cardiology, it seems that some form of Heart Surgery will become more common. It will be interesting to see how insurance companies handle the increase in demand. In Europe, International Medical Insurance companies are also dealing with the same issues. How will companies handle increased demand. How… Continue

Added by Cindy Fallsen on December 9, 2009 at 2:53pm — No Comments

Update on Healthcare Marketing Blogs

After writing my post last week that listed healthcare marketing blogs, I posted a conversation on LinkedIn asking other marketing professionals to share their favorite healthcare marketing blogs. Here is some of the information I've gathered from LinkedIn group members:

Stewart Gandolf let me know about his blog (… Continue

Added by Dan Dunlop on December 9, 2009 at 10:00am — No Comments

The Top 100 Social Media Books

Yesterday I saw a LinkedIn group discussion started by John Hale about the top books on social media. After clicking on a couple of links, I found the original post from Jurgen Appelo on the Mellow Billow Blog titled "Top 100 Best Social Media Books, Ever." To rank the books, he used a number of… Continue

Added by Dan Dunlop on December 8, 2009 at 4:00am — 1 Comment

Healthcare Marketing Award Deadlines Update

In October I wrote a post listing some of the upcoming healthcare marketing award competition deadlines ( Now that we've reached December, we are in the heart of award entry season. There are several deadlines on… Continue

Added by Dan Dunlop on December 7, 2009 at 12:00pm — No Comments

How to be certified in ACLS

Advanced Cardiac Life Support (ACLS) is a certification that is required for health professionals such as physicians, nurses, paramedics and EMTs to become employed at any medical facility. It is a good certification to acquire as some employers require American Heart Association (AHA) ACLS certification, therefore it is a good idea to look for a program which is accredited. There are several basic steps you can take to prepare in getting accredited.…


Added by Hearts & Hoses on December 6, 2009 at 1:54pm — No Comments

Pink Glove Dance Lives on

Today in Ragan's HealthCare Marketing & Communications News, they picked up my post on the Pink Glove Dance. The momentum continues for this amazing and positive viral video. If you don't get Ragan's daily HealthCare Marketing & Communications News, I highly recommend it. To visit it online go to Here's the blurb from Ragan:…


Added by Dan Dunlop on December 3, 2009 at 12:00pm — No Comments

Healthcare Marketing Blogs: The List

I've taken some time to compile a list of healthcare marketing blogs that you may want to follow. There are a lot of resources and smart marketers out there, so the options are abundant. I encourage you to visit some of these blogs. You may find a couple that resonate. (Note: The danger in publishing lists is that you are bound to leave someone out. I'm confident that is the case with this list. Please send me information about your favorite healthcare marketing blogs and I will add them to the… Continue

Added by Dan Dunlop on December 2, 2009 at 1:00pm — No Comments

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